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The zRead – Zwift news and industry trends

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Zwift Featured Business - That Burger Joint

 

 

Enjoying a juicy gourmet burger in great atmosphere at a St Kilda courtyard… sounds good? At That Burger Joint you’ll get all this, and more!

Owner Cenk Ali has been operating the popular Mr Natural Pizza stores in St Kilda and Fitzroy for the past 15 years. His passion for the hospitality industry saw him seize the opportunity when the lease of the neighbouring premises became available.

Fitting out the store was hard work. Cenk, his wife, his father Ergün Ali as well as his uncle Cengiz Resa worked constantly to get the store up and running. After some despair, That Burger Joint could finally get started with running water and a gas line to actually grill some patties.

“Building That Burger Joint from the ground up wouldn’t have been possible without the ongoing support of my family and friends and of course my wonderful staff who turn my dreams into reality on a daily basis. Also, a big thanks to the team at Zwift, my driving force for advertising, marketing and online ordering.” – Cenk, owner of That Burger Joint

Another challenge was coming up with the perfect menu. With his extensive culinary background, Cenk decided to sample world flavours across his burger range.

 

Their artisan buns and prime cut wagyu beef are two of the main reasons why his burgers are going viral all over social media.
 
 
“I was seriously THAT impressed with not only the fabulous service, but the quality and taste of the burger and chips!” – Richy, one of TBJ’s over 800 Facebook fans
 
Of course there are a few major stand outs on the menu. With a succulent lamb patty, grilled capsicum, dodoni feta and house made tzatziki, ‘I’m a Wog-Boy’ makes the perfect Mediterranean burger. ‘Fat Yak’ fulfills the dream of an authentic American burger with two wagyu beef patties, double cheese, mustard, ketchup and pickles encased in a Japanese milk bun.

Hate waiting for your burger? At That Burger Joint, even that’s fun. They offer a huge array of old school games like Popup Pirate, Uno and Connect Four that are sure to revive childhood memories.
 

The latest addition to That Burger Joint is the beautiful courtyard. What was once just a wasteland of rubbish and sand has been turned into the perfect spot for customers to enjoy a chilled beer or cider along with their burgers. Travelers and locals have loved the courtyard from day one as it offers the perfect place to escape the daily grind.

So what are you waiting for? Enjoy a delicious burger and an ice cold drink at one of St Kilda’s most sought after foodie spots!

Or bring it all to the comfort of your home and order online at thatburgerjoint.com.au!

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